Searching for Some Rail Love? Brightline Rolls Out Special Offer To Ease South Florida Dating Woes

MIAMI (February 5, 2020) - According to a recent survey*, more than 6 in 10 South Floridians, defined as those who reside in Miami-Dade, Broward or Palm Beach, are dissatisfied with the dating scene in South Florida compared to other cities. Residents cite a small dating pool (55%) and traffic (37%) as the top two reasons why they feel they have been unlucky in love. Though dating beyond county lines might help address the dating pool issue, nearly half avoid dating people outside their city altogether. In fact, nearly 8 in 10 would not travel over 25 miles for a first date (the distance between Miami and Fort Lauderdale is roughly 30 miles), with more than 4 in 10 not willing to travel more than 10 miles.

With convenient access to downtown Miami, Fort Lauderdale and West Palm Beach, Brightline makes it easy for not-so-long-distance pairs to meet for the first time, for date night, or every night. Throughout the month of February, which this year includes an extra Leap Day, South Floridians can reset their dating app geo filters, release their traffic anxieties and venture farther for love with Brightline's “RAILLOVE” promo code**, which offers 25% off SMART. 

“It would appear that Cupid's bow can't quite cut through the time, effort and congestion it takes to date in South Florida, particularly across the imaginary lines between Miami-Dade, Broward and Palm Beach,” said Michael Hicks, Brightline. “Since we first began operating two years ago, we've seen many successful cross-county first dates, couples, engagements, and even our very first onboard wedding, and want to gift the community with the opportunity to give regional romance a try.”

The survey also revealed:

  • Nearly 50 percent of South Floridians have filtered out people from other counties (Miami, Broward or Palm Beach) from their dating app
  • Travel time (34%), with traffic (22%) in close second, is the number one reason why South Floridians rule out dating someone outside of county lines
  • Nearly 8 in 10 would not travel more than 25 miles for a first date, while more than 4 in 10 wouldn't travel more than 10 miles
  • 40 percent say it might be easier to date someone in another state, versus someone in a different county

“When you can make travel time purposeful, whether answering emails, catching up on reports, or simply relaxing, the distance suddenly disappears,” adds Hicks. “By unlocking an entire tri-county region of singles, the odds of finding a match increase significantly.” 

If that first date turns into a second date, lovebirds can travel together and explore the best of South Florida, taking advantage of Brightline's buy one, get one “Friends Ride Free” offer using the BLFRIEND*** promo code. 

*Brightline engaged DKC Analytics, a division of DKC Public Affairs and Government Relations, to conduct and compile this survey using the online survey platform Pollfish. The regional sample of 500 adults in South Florida was surveyed between January 29 - February 1, 2020 in the United States. The margin of error is ± 4.47 and no additional weighting was done to the initial sample.

**Promotion is subject to availability  and only applicable from February 5, 2020 through February 29, 2020.  The promo code cannot be combined with another offer or discount code. Offer is non-transferable, may be subject to changes. Subject to availability.

***Promotion is subject to availability based on booking date and time. The promo code cannot be combined with another offer or discount code. Offer is non-transferable, may be subject to changes. Subject to availability. The promotion is a minimum of two guests with a maximum of 8 guests per reservation, up to 4 friends can ride for FREE. One out of every two (2) guests on the reservation rides free and all guests must be booked on the same reservation. 

About Brightline

Brightline is the first privately funded passenger rail system in America in over a century. Brightline is designed to reinvent travel and take cars off the road by connecting city pairs and congested corridors that are too close to fly and too long to drive. Providing fast, efficient, hospitality-driven transportation featuring the latest in customer-friendly amenities, Brightline currently operates in Florida between Miami, Fort Lauderdale and West Palm Beach, with plans to expand to Orlando, Boca Raton, Aventura and PortMiami. The company is also on track to break ground between Las Vegas and Southern California in 2020.